In addition, a series of television and radio commercials will run on local stations. A similar campaign is under way in the Myrtle Beach area and will appear in other regions of the state.
Through its Lowcountry collaborative — the Ashley Cooper Stormwater Education Consortium — Carolina Clear’s goal is to minimize polluted stormwater runoff by educating the public, youth, builders, developers, homeowners and government officials about how to keep water in the state’s streams, rivers and basins protected from pollution.
“From local governments to the general public, it is the responsibility of everyone to keep surface waters free of pollution,” said Katie Giacalone, Carolina Clear’s statewide coordinator.
Simple acts such as picking up after the dog and throwing the bag away or not fertilizing right before a storm can help keep rivers, lakes and beaches clean. This type of pollution — people pollution — is the greatest threat to the nation’s waters, Giacalone said.
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